Ideologist

Ideology: The Power of Meaning

The book demonstrates how strong values and beliefs can inspire a team and lead to better results, and how a lack of clarity in ideology can lead to conflict and failure.

Application of evolutionary models in modern business

The book is useful for entrepreneurs who want to find new points of growth for their business. By applying the knowledge gained from the book in practice, you will be able to build a successful model for the development of any project.

Doctor of Business Administration DBA

MBA, Master Practitioner in the Art and Science of NLP

Head of the specialization "Marketing of Luxury Goods" in the MGIMO Master's Program

Author of a course on ideology at the Presidential Academy RANEPA

Member of the Beta Gamma Sigma International Business Honorary Society

I'll help you build a powerful semantic foundation that reinforces your company's cultural code, strengthens your position, and forms the basis of a public influence strategy for long-term success.

Individual Counseling

We'll start with a face-to-face meeting, where I'll take a close look at your challenges and help you find solutions that will change your strategy tomorrow. One conversation can be a game changer for your business, and if you need a deeper dive, we'll continue together.

Turnkey Corporate Ideology

For those who play big. Uncover your hidden values and turn them into powerful meanings that will ignite your team. As a result, you will get a clear and inspiring strategy: from deep philosophy to specific instructions. Your unique ideas will form the basis of the company's constitution.

We will construct and launch the process of implementing corporate values that will unite the team, strengthen the corporate culture, and create harmony between the company's ideology and its daily activities.

Integration of values

We raise PR to the level of a strategic tool for influencing mass consciousness, using NLP techniques to influence public perception.

Public influence engineering

Learn how to create a meaningful organizational axis that inspires employees and increases productivity. Practical exercises, examples, and case studies will help you integrate these ideas into your workflow.

Management by Meaning and Corporate Ideology

Online

Ideas are not just words, they are the program code of the mind. They can infect minds, control behavior, and even change the course of history. In this masterclass we will look at how mental viruses form and spread.

Mind viruses.
The art of manipulation.

Online

Discover the secrets of luxury marketing and sales excellence. Learn how leading brands create value and how to apply these principles to your niche.

Secrets of the luxury market: how to sell expensively

Online

Management by Meaning and Corporate Ideology

Ready to take your organization to the next level? Dive into the Meaning Management methodology and learn how to restore motivation, increase efficiency, and get out of the operational rut.

Offline

The issue of instilling values is not only about strategy and motivation, but also about a deep understanding of human psychology. The human psyche is a closed system whose main task is survival.

How to instill values in a company

Online

Discover the true mechanisms that affect your life. Dive into quantum psychology and a scientific approach to understanding yourself and learning how to consciously shape the tunnel of your reality.

Seminar X

Online

Propaganda and ideology.
Vera Markovskaya.

Interview with Anastasia Zykova
On the meaning of business, ideology and the influence of the West

DBA IBDA RANEPA. The success story of the ANG intellectual bureau

An interview with Sergey Chernenko.
Why do big companies need ideology?

Ideology and education.
Podcast "5 questions"

Life and business with meaning. Ideology, managing people and meanings.

Why a business is doomed if the manager does not know how to create an ideology

How to retain talented employees: 4 strategies for the business owner

Interview for business magazine

A successful business isn't about money, it's about something else...

Authenticity and innovation of modern SMEs in the St. Petersburg way

Corporate ideology as a motivation tool. How to get employees interested in the company's values?

On the wings of sanctions. When will the Russian business jet appear

What is the NLP technique and how it can be used to achieve success in business